GIG Games may only be a small studio with two slots under their belt. But still, the company keeps on inking new deals with platform aggregators and content distributors. Which goes to show, that a company’s reputation and the reputation of its leaders goes a long way in the industry.
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In fact, on 14th January it was Relax Gaming (RG) turn to bet on GiG excellent reputation. And desire to emerge as a leading game supplier. Indeed, RG and GIG agreed that Book of Souls and Wild Reels would be distributed on to Relax Gaming platform. But the agreement, of course, also includes all other games that GIG will launch in 2019. And so, because of this deal, all operators that use RG’s platform will now have access to GiG’s content!
More on the deal at hand
In total, GIG promised that in 2019, the company would launch 12 new casino games. And surely this is why RG inked a deal with the game provider who’s also famous for its ecosystem that many operators like InstaCasino, Dunder, and Cashmio uses.
For now, experts say that the new deal between RG and GIG will have little impact on both company’s revenues. But it seems that both parties are betting on the future. And surely it’s their leaders’ vision that may see them both increase their market reach in the industry.
In fact, RG is famous for collaborating with emerging game studios. But also for facilitating the integration of new product onto its Silver Bullet platform which already distributes over 280 games to operators in various markets.
The official words
Both parties expressed excitement about the deal. And yet Mathias Larsson, MD at GiG Games highlighted the importance of associating themselves with other platform distributors other than iGaming Cloud, who’s technology is proprietary to GIG. In fact, in a recent press release, Larsson commented.
“RG is a very important strategic partner for GiG Games. They have a great platform and are serving most Tier 1 operators in the market with games. Adding our games to RG will give us access to all these operators and their end users in the quickest way possible”.