SoftGamings (SG) is a B2B platform provider. In fact, they’re a new company, and many operators use their platform to power their online casino. Indeed, SG currently distributes content from over 40 different game providers. They’re proud to offer NetEnt games and Microgaming slots to their b2b clients. And because of the excellent games SG has access too, many operators use their services.
Sure, adding one more gaming solution make sense when you’re looking to gain a share of the market, especially when it’s a game provider that very few platforms offer. So, let’s take a closer look at the deal between Apollo Games (AG) and SG.
From offline to online
First, it’s important to point out that AG is a company that specialises in offline slot cabinets. In fact, the company started in 2007. Ever since their debut, they operate in various markets including the Ireland and UK casino market. What’s more is that AG also distributes lottery terminals. But yet, the company is still new with online casino games.
As Jindriška Moravcová, commented after the deal, this partnership marks an important milestone for them. “We are proud to partner with SG. A foremost industry provider who always strives to enhance the gaming experience. Additionally, this partnership is a huge achievement for Apollo Games. It’s one of our most promising online projects. We are excited that, SG will be providing our innovative gaming content to their operators.”
The latest trends
All and all, AG is perhaps an emerging company, but yet their mission sounds familiar. Indeed, the studio wants to supply premium games to customers around the world. And by inking a deal with a platform distributor, they’ll get one step closer from reaching their goal. Surely this will put AG on the map and may even attract the attention of bigger content distributor! Who knows?