Casino content suppliers tend to offer to brands the most games they can. In the same way, studios try to integrate their product into as many platforms as possible. And so does iSoftBet, the premium casino supplier, it continues to grow its games offer by yet another new agreement.
This time, it’s Betsoft, who’s portfolio joins over 2,000 titles already on its wide offer. The deal brings blockbuster slots like Legend of Nile, and Dragon Kings, to many partners and brands.
More Games and New Markets
In brief, iSoftBet’s Game Aggregation Platform (GAP) is one of the top casino solutions. It features industry-leading content from more than 35 providers. But the company doesn’t only focus on its trademark platform. In fact, it also produces its very own original, branded slots, and table games. Take the Hot Spin slot, one of its latest releases. The game was a huge success in many markets and amongst players when it hit the public.
“We strive to build a large and high-quality network of game providers. For that, this deal was imperative,” commented the company CCO. As Michael Probert explained, some markets expected the new games in particular. So, we’re glad to provide them now with the Betsoft suite of games via GAP,” he said.
Doors Wide Open
Similarly, Betsoft’s Marketing Director Anna-Maria Anastasi stressed the importance of new markets. “This deal opens up new doors for us. With our new Romanian license and growth in Italy, it makes perfect sense,” she noted. Indeed, both sides expressed optimism over the deal. Mostly, they cheered the fact the games will launch to all brands using GAP.
The list of titles joining the popular platform is promising. Games like Stampede or SugarPop! will probably become an instant success in the UK. Or, at least as the company hopes, they try to imitate their popularity from markets targeted before. And iSoftBet’s drive towards South and East Europe has all the ingredients of a perfect match.