The never-ending list of partnerships between content suppliers and operators has an addition. Indeed, a few days ago Red Tiger Gaming (RTG) and the giant Ladbrokes-Coral have inked yet another deal. Which means that popular slot Rainbow Jackpots is now available for many more players and online too!
The roll-out sees RTG’s content on three brands of the market-leading operator for now. In essence, Ladbrokes, Coral and Gala Casino players can already enjoy the games. The group’s Gala Bingo brand should integrate the games to their lobby within a year. This means millions of potential new players will get to know RTG’s slots and games.
The deal comes shortly after the successful launch of Dragon’s Luck in Coral shops last year. In short, the slot was one of the most successful game in the operator’s shops.
“Our games boost player retention. And we launch superb new titles every month” said Gavin Hamilton. The MD of RTG also added he enjoyed to work with a leading industry operator.
Proven hit slot
Similarly, the operator seems happy about the new addition to its portfolio.
“We’ve been extremely pleased how the slot performed in retail. Our games will enjoy similar success online,” said Director of Content, Rich Barr.
The integration of RTG’s wide range of slots means one thing. By doing so, the leading operator acknowledges the quality of RTG’s content. But the deal brings other features than slots, too, on the operator’s brand sites.
In fact, under the agreement, Ladbrokes-Coral will also enjoy RTG’s bonusing tool. The Smart Spins solution offers innovative ways of delivering bonuses to players. The platform does it via an in-game module, that adds to the seamlessness of the journey. In a matter of weeks, other extra features will launch. They include Daily and Ceiling Jackpots, among others.