Let’s be frank! The casino operator LeoVegas makes the headlines almost on a weekly basis. Especially now that award seasons is in full swing! In fact, this operator seems to have an act for winning trophies for the excellence of its products. And the award LeoVegas picked up this time was the casino operator of the Year at the SBC awards, in London.
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In essence, the SBC award recognises innovation in the betting and gaming industry. So let’s take a look at what went down on this sparkling night where the lion was crowned king, again!
Shortlisted in 7 categories
Indeed, LeoVegas name appeared in 7 different categories. The SBC jury nominated the brand for Bookmaker, Football Bookmaker, and Responsible Bookmaker of the year.
What’s more is the LeoVegas Marketing team was also in the spotlight. They received three nominations for the Marketing Campaign, Sponsorship, and Best Affiliate Partner Scheme. After all these nominations, the committee declared LeoVegas Casino Operator for 2018.
As we touched on the subject, the industry has become used to see LeoVegas on the podium. And that can only tell us one thing. Gustaf Hagman, the group’s Co-Founder and CEO, has a clear vision and he knows how to achieve it. Plus, he’s put a solid team in place to help him achieve his long-term goal.
This year’s edition of the SBC awards brought together around 700 industry experts. So, it was a great place to rub elbows with industry leaders. Especially since the ceremony started with a champagne mingle and a three-course dinner.
After that, the football legend Peter Schmeichel and Kirsty Gallacher hosted the gala. And it all wrapped up past midnight with a party! Finally, a big congratulation to all the winners! But, we cannot ignore the nominees, it’s an honour that only a few receive.