Pragmatic Play (PP) is set to provide its innovative gaming products to a new range of clients. In short, the Government of Gibraltar granted the online provider a B2B supplier licence. And so, the company can now add its popular range of games to their B2B offering. In consequence, various recent hit titles will reach out to new markets.
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What’s more is that the new markets PP will add to their umbrella may give the company more revenues. And of course, more revenues frequently mean more money to create new games for the British market!
A Crucial Step
Noticeably, PP understands quite well the importance of acquiring a licence from the Gibraltar gaming authority. In fact, the CCO Melissa Summerfield recently commented on this crucial step for the company.
“It’s a renowned jurisdiction. This licence represents a crucial step for us as we move ahead with our strategy. Our vision is to make our award-winning products available to regulated markets worldwide. We definitely look forward to delivering our recognised portfolio of games to more casinos. We want to offer them to the major Gibraltar-based operators.”
An Increasing Footprint
But as much as the new license marks a keystone moment in PP’s expansion strategy. It’s also worth pointing out that the game provider inked various deals in 2018 with top European operators like Casumo. But also that their games gained a lot of exposure when they went live on LeoVegas last year!
So it seems that the game developer is set to further its reach in Europe thanks to these partnerships and the new ones this license will bring to the table. What’s more is that in the last quarter, the company has also acquired a new gaming studio, Extreme Live Gaming. And this will help the company expand their reach since they can cater for live casino product too!